CRM and Loyalty – Sr. Manager
Senior
Mexico City

Who we are

We are Metyis, a forward-thinking, global company that collaborates with business partners and clients to create and implement the capacities and capabilities required to improve future performance. We operate across a wide range of industries, and with our embedded partnership model we commit to driving sustainable growth for industry-leading organisations, elevating their potential with a long-term vision.

At Metyis, we develop integrated solutions that enable growth by working within our business partners’ organisations with diverse and multidisciplinary teams. This collaborative environment allows Metyis to build strategies and execute them through an ecosystem that combines Big Data solutions, Digital Commerce solutions, Marketing & Design solutions, and Advisory services.

Our teams are set up so that you have plenty of room to build bigger and bolder ideas by speaking your mind and being creative with your knowledge. Imagine the things you could achieve with a multidisciplinary team that encourages you to be the best version of yourself.

We are Metyis. Partners for Impact.

What we offer 

  • Opportunity to accelerate the pace of growth in digitalisation through advanced technology intelligence, and analytics 
  • Driving high-impact insights enhancing decision-making 
  • Interaction with senior stakeholders on regular basis to drive their business towards impactful change 
  • Driving brand equity and digital sales through enhanced digital experiences 
  • Opportunities to grow using a variety of tools to support development, such as mentoring, coaching and team building 
  • Flexible remote working policy
  • Become part of a fast-growing international and diverse team

What you will do  

  • Responsible for all email marketing activities focused solely on customer lifecycle automated trigger programs to boost customer´s frequency of purchase and sales
  • Be an ambassador of CRM across the business: build close relationships with multiple teams
  • Oversee impactful A/B testing procedures on campaigns to help improve and evolve consumer-orientated communication and content strategies
  • Support junior team members and work extensively with SAP CRM, Salesforce Marketing Cloud and/or Ometria and/or ERP to ensure development of campaigns, technical logic, UAT and targeting specifications
  • Lead your team towards process improvements for campaign activity and lead adoption of new ways to improve quality, reduce campaign cycle time and increase output to drive higher automation
  • Coordinate with internal resources and vendors to ensure flawless execution of campaigns
  • Be aware of the new Salesforce Cloud, Ometria or similar platform features
  • Manage and monitor campaign builds and/or QA as needed
  • Create an environment in which team members are able to develop themselves

What you’ll bring  

  • 6-8 years of experience coordinating/managing/specialising in the field of CRM marketing
  • 6-8 years of experience in delivering CRM campaigns within an international or e-commerce brand that drive consumer response
  • Experience working with fashion or lifestyle brands
  • Passion and extensive knowledge of CRM and the digital environment
  • Hands-on experience with SAP CRM, Salesforce Marketing Cloud, Ometria or similar
  • Some non-specialist knowledge of HTML
  • Solution-driven approach to business questions and challenges
  • Mobile experience or understanding of mobile trends in campaign execution
  • Verbal and written communication skills in English and Spanish; ability to communicate to the senior executive levels

In a changing world, diversity and inclusion are core values for team well-being and performance. At Metyis, we want to welcome and retain all talents, regardless of gender, age, origin or sexual orientation, and irrespective of whether or not they are living with a disability, as each of them has their own experience and identity.

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