Creation of a mixed team, together with the client, to have a 360 view of the opportunity and the expected solution.
Integration of multiple data sources (internal and external) on a common, secure, and efficient database, thus breaking the siloed view of reality and generating a single source of truth, both for modelling algorithms and reporting.
Rapidly develop a version of the Digital Solution for our client based on our proprietary assets, such as Digital Spotter or Dynamic Pricing and Promotions.
Identify, together with the client, specific use cases to test and adapt the Digital Solution before bringing it to fruition, such as with the simulation of the impact of a sharp variation of promotional spending.
Progressively adapt and customise the version of the Digital Solution to answer the specific use case and embed it within the company process and decision-making mechanisms.
Continuously monitor the impact of new data-driven insights and decisions.
Identify additional use cases and/or new data sources, with the client, to re-ignite the virtuous cycle.